Deckers Outdoor Corporation (DECK) on Decifer

Decifer ranks DECK number 211 of 270 tracked names on durable business quality.

Why it ranks here

• It earns strong returns on the money it puts to work, around 33% and those returns have been improving and it turns most of its profit into real cash.
• Revenue is growing about 10% a year and profits grew 11% over the past year.
• It keeps a high share of every sale as profit, and that has stayed steady over the years, a sign of real pricing power, with profitability widening as it grows.
• It is riding an active market tailwind and has the balance sheet to fund its growth.
• It is not watering down its owners with new shares and it returns cash to shareholders.
• Outsized 33% returns are dragged down by sluggish 10% revenue growth and a deep out-of-favor momentum of 1 out of 35.

The current read

The evidence on DECK lines up on the supportive side: a live market force supports this name through its theme connection. The independent signals we track are telling the same story.

Themes

• Digitally-Native Performance & Premium Apparel: Consumers are consolidating spend into fast-growing performance and lifestyle brands with direct-to-consumer models and pricing power.

Read the full DECK research brief · See all quality rankings

Intelligence data powered by Decifer. Not financial advice. For informational purposes only.